A beer and snack dream team!
The Welshpool-based company, which makes flavoursome, high protein, gluten free snacks, has teamed up with another multi-award winner, Monty’s Brewery at Montgomery, to add Real Ale Beef Jerky to its range.
Get Jerky makes the new snack by marinating PGI Welsh Beef Jerky in Dark Secret stout from Monty’s Brewery.
Dark Secret, a rich full bodied, oatmeal stout full of chocolate and coffee flavours, is Monty’s Brewery’s best-selling, gluten free beer which has won a series of awards.
The stout fits perfectly with Get Jerky snacks which are all gluten free, high in protein and made in Wales using unique recipes.
The Real Ale Beef Jerky is being sold online by both companies and through Amazon and will be introduced to Get Jerky’s network of stockists at 170 locations across the UK over the coming months.
Sales Director, Emma Morris, said the initial response from customers to the new addition to the Get Jerky family has been promising.
“Monty’s Brewery sent us a number of different beers to try and, following a series of taste and shelf life tests, we opted to use Dark Secret which gives the beef jerky a distinctive ale flavour,” she explained.
Russ Honeyman from Monty’s Brewery said the company is passionate about Welsh food and drink with local and Wales-based businesses.
“With Get Jerky being in a matter of minutes away from the brewery, it seemed only fitting that we should approach them,” he added. “We took a selection of our beers to Trailhead for them to experiment with and our gluten free ‘Dark Secret’ stout worked a treat!
“The jerky is already a gluten free product so adding the gluten free beer was a perfect match, it means nobody has to miss out. Get Jerky has been great to work with and we look forward to continually working with them in the future.”
Last autumn, Get Jerky ventured away from PGI Welsh Beef for the first time when the company launched Wild Venison Jerky in Original and Spicy Chilli flavours which have been given a big thumbs up by customers.
The company sources the wild venison locally from Willo Game near Bishops Castle, one of the country’s leading processors of high-quality wild game.
The company is also sponsoring the Get Jerky Rally North Wales for the first time on March 25, with the popular event moving its base from Dolgellau to Welshpool. The rally is organised by Wolverhampton and South Staffordshire Car Club (WSSCC).
PICTURE: The new Get Jerky Real Ale Beef Jerky snack.
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